Privacy Policy

1. Introduction

Fhoen ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at www.fhoen.com (the "Site") and use our home awareness services (the "Services"). Please read this policy carefully. By accessing or using our Site or Services, you agree to the terms of this Privacy Policy.

If you do not agree with the terms of this Privacy Policy, please do not access the Site or use our Services.

2. Information We Collect

2.1 Information You Provide Directly

When you interact with our Site, you may voluntarily provide us with the following information:

• Contact Information: Name and email address when you sign up for our waitlist or early access program.
• Demographic Information: Age of the person you wish to protect, provided voluntarily during the signup process.
• Communication Content: The reason you are considering our system, as described in your own words during signup.

2.2 Information Collected Automatically

When you visit our Site, we may automatically collect certain information, including:

• Device Information: Browser type, operating system, and device type.
• Usage Data: Pages visited, time spent on pages, and navigation patterns.
• Analytics Data: We use privacy-respecting analytics (Umami) that do not use cookies and do not collect personally identifiable information.

2.3 Information We Do NOT Collect

We want to be transparent about the boundaries of our data collection:

• We do not collect health or medical information.
• We do not collect biometric data.
• We do not use cameras or capture images/video of any kind.
• We do not sell, rent, or trade your personal information to third parties.

3. How We Use Your Information

We use the information we collect for the following purposes:

• Waitlist Management: To process your early access signup and communicate with you about your position and availability.
• Product Communication: To send you updates about our product launch, features, and availability (only if you have opted in).
• Service Improvement: To understand how visitors use our Site and improve our offerings.
• Customer Support: To respond to your inquiries and provide assistance.
• Legal Compliance: To comply with applicable laws, regulations, and legal processes.

4. Communications and Consent

4.1 How We Collect Your Consent

We collect your consent to communicate with you through the following channels:

• Website forms: When you submit a form on our Site (e.g., waitlist signup, checkout, contact form), you are required to check a consent checkbox confirming your agreement to receive communications. Your consent is recorded with a timestamp.
• Third-party lead forms: When you submit your information through Meta (Facebook/Instagram) Lead Forms, Google Lead Forms, or other advertising platform lead forms, your submission is deemed as consent to receive communications from Fhoen, as described in our Terms of Service (Section 7.2).

4.2 Email Communications

By providing your email address, you consent to receive the following types of email communications from Fhoen:

• Product updates: Information about new features, product launches, and service improvements.
• Trial and early access invitations: Invitations to participate in beta testing, early access programs, or free trials.
• Safety-related alerts: Important notifications about your Fhoen device, service status, or safety information.
• Account and order updates: Transactional messages including order confirmations, shipping notifications, and account activity.
• Promotional offers: Special discounts, referral programs, and limited-time offers related to Fhoen products.

You may unsubscribe from marketing emails at any time by clicking the "Unsubscribe" link at the bottom of any email, or by contacting us at [email protected].

4.3 SMS/Text Message Communications

By providing your phone number through any form on our Site or through a third-party lead form, you consent to receive SMS/text messages from Fhoen. These messages may include:

• Safety check-ins: Automated messages to verify your safety status or confirm system alerts.
• Product updates and trial invitations: Notifications about new features, early access opportunities, and trial programs.
• Order and delivery updates: Shipping confirmations, delivery notifications, and order status changes.
• Promotional messages: Special offers, discounts, and referral program updates.

Message frequency: Message frequency varies based on your account activity and preferences. You may receive up to 4 promotional messages per month, plus transactional messages as needed.

Message and data rates may apply. Standard messaging rates from your wireless carrier may apply to SMS/text messages. Fhoen is not responsible for any charges incurred from your mobile carrier.

Supported carriers: SMS services are available on most major U.S. carriers including AT&T, T-Mobile, Verizon, and others.

No third-party sharing: Mobile numbers collected for SMS verification will not be shared with third parties for marketing purposes.

4.4 Opt-Out Rights

You have the right to opt out of non-essential communications at any time:

• Email: Click "Unsubscribe" at the bottom of any marketing email, or contact [email protected].
• SMS/Text: Reply STOP to any text message from Fhoen. Reply HELP for assistance.
• Phone calls: Request removal from our call list during any call, or email [email protected].

Opting out of marketing communications does not affect transactional or service-related messages (e.g., order confirmations, account updates, safety alerts).

5. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA) or the United Kingdom, we process your personal data based on the following legal grounds:

• Consent: You have given clear consent for us to process your personal data for the specific purposes described above (e.g., signing up for the waitlist).
• Legitimate Interests: Processing is necessary for our legitimate interests, such as improving our services, provided these interests are not overridden by your rights.
• Contractual Necessity: Processing is necessary to fulfill a contract with you or to take steps at your request before entering into a contract.

6. Data Sharing and Disclosure

We do not sell your personal information. We may share your information only in the following limited circumstances:

• Service Providers: Trusted third-party vendors who assist us in operating our Site and Services (e.g., hosting, email delivery), bound by confidentiality agreements.
• Legal Requirements: When required by law, regulation, legal process, or governmental request.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
• With Your Consent: We may share your information for other purposes with your explicit consent.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. Waitlist data will be retained until the product launches and you either become a customer or request deletion.

You may request deletion of your data at any time by contacting us at the email address provided below.

8. Your Rights

8.1 Rights Under GDPR (EEA/UK Residents)

If you are a resident of the EEA or UK, you have the following rights:

• Right of Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure: Request deletion of your personal data ("right to be forgotten").
• Right to Restrict Processing: Request that we limit how we use your data.
• Right to Data Portability: Request a copy of your data in a structured, machine-readable format.
• Right to Object: Object to processing based on legitimate interests or direct marketing.
• Right to Withdraw Consent: Withdraw consent at any time without affecting the lawfulness of prior processing.

8.2 Rights Under CCPA (California Residents)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

• Right to Know: Request disclosure of the categories and specific pieces of personal information we have collected.
• Right to Delete: Request deletion of personal information we have collected from you.
• Right to Opt-Out: Opt out of the sale of personal information. Note: We do not sell personal information.
• Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.

To exercise any of these rights, please contact us at [email protected].

9. Cookies and Tracking Technologies

Our Site uses minimal tracking technologies. We use Umami, a privacy-focused analytics tool that does not use cookies and does not collect personally identifiable information. Umami is compliant with GDPR, CCPA, and PECR.

We do not use third-party advertising cookies. If we integrate any third-party services in the future that use cookies, we will update this policy and provide you with appropriate notice and consent mechanisms.

10. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encrypted data transmission (TLS/SSL), secure database storage, and access controls limited to authorized personnel.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country. We take appropriate safeguards to ensure that your personal information remains protected in accordance with this Privacy Policy, including the use of Standard Contractual Clauses approved by the European Commission where applicable.

12. Children's Privacy

Our Site and Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly. If you believe we have collected information from a child under 18, please contact us immediately.

13. Third-Party Links

Our Site may contain links to third-party websites or services that are not operated by us. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the privacy policy of every site you visit.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically for any changes. Your continued use of the Site after any modifications indicates your acceptance of the updated Privacy Policy.

15. Contact Us

If you have any questions about this Privacy Policy, wish to exercise your data rights, or have concerns about how we handle your information, please contact us: